April 21, 2015
3 Basic Google Shopping Optimization Tips
The number of shoppers jumping from one retailer to another is increasing, so it’s no surprise that product reviews are gaining more importance. Customers are using online reviews to explore products before making a purchase and to inform their decisions.
Search Engine Marketing
Adwords shopping campaigns and Adwords text ads, with layered audiences, are the most profitable way to advertise your products.
Social Advertising
Marketing on Facebook, Instagram and Pinterest requires a different approach than other social media platforms, especially if your goal is to increase your online sales.
Feed Management
Staying up to date with the latest Shopping campaign optimization tips can be vital to ensuring you are maximizing returns.
Performance Display
Display can be an effective - and profitable - advertising channel. With direct site placement and solutions like algorithmic optimization, Display can produce real returns.
Remarketing
Dynamic product ads on search drive conversions and help you convert previous visitors. This is especially valuable because it raises long-term value of previous buyers.
Amazon Advertising
Because Amazon is the world’s largest product search engine, we make sure you’re there when customers start looking for what you have to offer. That means a more engaged customer base for your business.
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